Rococo Chocolates Launches New Website

Rococo’s new website has just been launched, providing customers with a more genuine experience of interacting with the company. The web storefront is modelled after the Motcomb Street shop so it is almost like going there!

Along with a more fun and interactive user experience, customers can now navigate through the site with clear categories representative of Rococo – for example, ‘Our Story’ is able explain to the customer what Rococo is all about, from 1983 to the present day. Rococo is not just three shops and an e-commerce site! They actually care, and that’s shown in the ‘How We Care’ section of ‘Our Story,’ which highlights their partnership with the Grenada Chocolate Company and their very own Grococo farm for ethical cocoa sourcing. Rococo thinks that videos are a great way to communicate to and engage the customer, so there are quite a few – you might enjoy the one on the ‘Our Story’ landing page.

In addition to browsing through the delights in ‘Shop!,’ you may also enjoy taking classes or holding events at the Rococo Chocolate School at Motcomb St. Key areas for the growing business, they get their own section in ‘Chocolate School Events.’ Who doesn’t love being hands-deep in chocolate?

From a technical standpoint, Rococo decided to use Amazon web services for the new e-commerce platform due to its advanced technology, robustness, and reputation for reliability and quality – this should optimise both front and back ends!

We hope you enjoy shopping at the Rococo web shop.

January 2012
www.rococochocolates.com

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