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The upcoming Easter holiday is another reminder that despite the recession, consumers aren’t cutting back on their sweet tooth. Chocolatiers in London are reporting record sales this year. Officials estimate consumers will spend more than $650 million on chocolate this Easter. Economists agree in troubled times people turn to something sweet and creamy for comfort.

Chantal Coady, with Rococo Chocolates, says, “Chocolate is always that affordable luxury which perhaps that rather than that very expensive bottle of champagne or wine or something. They might come and get some chocolate instead.”

The chocolatier Rococo offers a gilded, hand-painted chocolate egg for as much as $27. You may not want to spend that much, you can find smaller treats at local stores.

via Display Story.

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